Privacy policy

Privacy Policy

Effective Date: July 2026

At Lifeon-ltd, your privacy is important to us. This Privacy Policy explains how LIFE ON WHEELS CYCLES LIMITED ("we", "our", or "us") collects, uses, stores, and protects your personal information when you visit our website, create an account, or purchase our products.

By using our website, you agree to the practices described in this Privacy Policy.

1. Company Information

LIFE ON WHEELS CYCLES LIMITED

Company Number: 10560525

Address:

Suite 1A

40 King Street

Manchester

M2 6BA

United Kingdom

Phone: +44 7537 130141

Email: support@Lifeon-ltd.com

2. Information We Collect

We may collect the following types of personal information:

Information You Provide

  • Full name

  • Billing address

  • Shipping address

  • Email address

  • Telephone number

  • Account login details

  • Payment information (processed securely by our payment providers)

  • Any information you provide when contacting customer support

Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address

  • Browser type and version

  • Device information

  • Operating system

  • Pages visited

  • Time spent on the website

  • Referral source

  • Cookies and similar tracking technologies

3. How We Use Your Information

We use your information to:

  • Process and deliver your orders

  • Process payments securely

  • Verify your identity

  • Provide customer support

  • Send order confirmations and shipping updates

  • Manage your account

  • Improve our website and services

  • Prevent fraud and unauthorized activity

  • Comply with legal obligations

  • Send marketing emails where you have given your consent

4. Legal Basis for Processing (UK GDPR)

Where applicable, we process your personal information based on one or more of the following legal grounds:

  • Performance of a contract

  • Compliance with legal obligations

  • Our legitimate business interests

  • Your consent (which you may withdraw at any time)

5. Payment Information

Payments are securely processed by trusted third-party payment providers.

We do not store your full debit or credit card details on our servers.

6. Cookies

We use cookies and similar technologies to:

  • Keep your shopping cart active

  • Remember your preferences

  • Improve website performance

  • Measure website traffic

  • Personalize your shopping experience

  • Support advertising and remarketing

You can manage or disable cookies through your browser settings at any time.

7. Sharing Your Information

We only share your personal information where necessary, including with:

  • Payment processors

  • Delivery and courier companies

  • Website hosting providers

  • IT service providers

  • Marketing providers (where consent has been given)

  • Analytics providers

  • Government authorities where required by law

We never sell your personal information to third parties.

8. International Data Transfers

Some of our service providers may process your information outside the United Kingdom or European Economic Area.

Where this occurs, we ensure appropriate safeguards are in place to protect your personal information in accordance with applicable data protection laws.

9. Data Retention

We retain your personal information only for as long as necessary to:

  • Complete your orders

  • Provide customer support

  • Meet legal, tax, and accounting obligations

  • Resolve disputes

  • Enforce our agreements

When no longer required, your information will be securely deleted or anonymized.

10. Your Rights

Under applicable data protection laws, you may have the right to:

  • Access your personal information

  • Correct inaccurate information

  • Request deletion of your information

  • Restrict processing

  • Object to processing

  • Withdraw consent for marketing

  • Request a copy of your personal data

  • Request transfer of your personal information where applicable

To exercise any of these rights, please contact us using the details below.

11. Data Security

We use appropriate technical and organizational security measures to protect your personal information against:

  • Unauthorized access

  • Loss

  • Misuse

  • Alteration

  • Disclosure

Although we take reasonable precautions, no method of transmission over the Internet is completely secure.

12. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing any personal information.

13. Children's Privacy

Our website is not intended for individuals under the age of 16.

We do not knowingly collect personal information from children.

If we become aware that such information has been collected, we will delete it promptly.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

Any updates will be posted on this page with a revised Effective Date.

15. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

LIFE ON WHEELS CYCLES LIMITED

Suite 1A

40 King Street

Manchester

M2 6BA

United Kingdom

Phone: +44 7537 130141

Email: support@Lifeon-ltd.com

16. Complaints

If you are unhappy with how we handle your personal information, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent authority for data protection.

However, we encourage you to contact us first so we can do our best to resolve your concerns promptly.